Does the Color of Your Car Affect Its Resale Value?
"A rose by any other name would smell as sweet." – William Shakespeare
While the color of a rose doesn’t change its fragrance, the color of a car could impact its trade-in or resale value. Have you ever wondered how your car’s color might affect its value when it’s time to sell? Let’s explore the role car color plays in depreciation and resale trends.
How People Pick the Color of Their Car
Choosing a car color is often a personal decision. It might reflect your personality, style, or even your desire to stand out. Others choose based on comfort, practicality, or trends. Here are some of the most popular car colors and why they’re so loved:
White: Clean, modern, and versatile—white pairs well with any interior and gives off a sleek appearance.
Black: Classic, sophisticated, and hides dirt well, making it a timeless favorite.
Silver & Gray: Neutral yet stylish, offering a modern look that’s universally appealing.
Red: Bold and exciting, often associated with power and energy.
Trending Colors and Their Impact on Resale Value
While some choose colors to fit in with trends, others prefer to stand out. Interestingly, car color can influence how much value your vehicle retains over time.
According to iSeeCars.com, after analyzing prices of over 650,000 three-year-old used cars, here’s what they found:
Popular colors like white, black, and silver have minimal impact on depreciation—they’re safe choices but won’t necessarily help you retain value.
Surprisingly, yellow and orange cars tend to hold their value best, depreciating far less than other colors.
The color with the highest depreciation loses nearly four times the value of the best-performing color.
Karl Brauer, Executive Analyst at iSeeCars, noted: “With depreciation being the largest cost of vehicle ownership, consumers should carefully consider their color choice—especially if they plan on selling their vehicle.”
Should We All Just Buy Yellow Cars?
While yellow cars might hold their value better, the real question is: do you want to drive a yellow car? If the answer is no, resale value shouldn’t dictate your choice. The same applies to any other color—if you love it, go for it! A car should be a reflection of you, not just a financial calculation.
Looking for a Car You’ll Love?
At 615 Auto Sales, we offer a wide selection of reliable, affordable used cars in a variety of colors. Whether you’re looking for a classic black sedan, a bold red SUV, or even that elusive yellow car, we’re here to help!
Guaranteed Financing: We say YES, no matter your credit situation.
Extensive Inventory: From popular shades to unique colors, we’ve got you covered.
Exceptional Service: Our friendly team will guide you every step of the way.
Visit Us Today
Located at 615 West Main Street, Hendersonville, TN, we’re proud to serve the 615 area with quality vehicles and exceptional customer care. Contact us today to learn more or stop by and let us help you find a car you’ll love—no matter the color!
